The algorithm is so good at knowing what we like that it can serve us image after image, reel after reel, video after video, and make it really hard to pull away. One way that I worry about the impact of the algorithm is even if what is being looked at is entirely delightful or neutral or benign, kids lose time they don't mean to. They get frustrated with themselves sometimes, or it keeps them up at night. So that's one factor. The other factor is that we know that the algorithm will put in front of kids content that is alarming or toxic or violent or hate-based, whether or not that child has gone looking for it. And so without even looking for it, we have to be aware that kids will encounter content that we really would rather they not. And then if the algorithm senses any interest, if the kid lingers on it, likes it, comments on it, then a huge amount of that content will come that young person's way. And that is, of course, very concerning because teenagers more than little kids and more than adults are vulnerable to shifts in norms, shifts in what they think everybody else is doing. And so when you and I were growing up, you know, we might see a magazine with a thin woman in it, you know, occasionally. That's very different from seeing image after image after image of ultra thin or ultra fit. I would say, you know, this is not just girls. We have a lot of boys who are now aware are struggling with eating disorders from ultra fit imagery being put in front of them. If you see thousands of those, it's very easy for that to start to change your sense of how you're supposed to look, how you're supposed to treat your